They had nothing to do with Independence. Did not make it happen, no.
Are they the “friend”?
They don’t even deserve Christmas break…On August 27th, I noticed that the Nile Special Billboard in Kamwokya had changed. It was pretty exciting because frankly, I was tired of being mad every time I used that route and had to stare at the blatant gender insensitivity. Early this past September we contacted Nile Special to ask why the billboards, in Nakawa and Kamwokya, had changed [We hoped that they would respond with something along the lines of “women didn’t like the billboards” or “We realised we were excluding a percentage of the population in the advertisement.”] This was the response:
We regularly change our billboards based on the campaign and the messaging we want to communicate to the consumers. This is what happened to the billboards at Nakawa and Kamwokya.
I don’t know about you, but I am still digesting the “messaging we want to communicate to the consumers.”Sources:
Nile Special’s Facebook Page
Editorial Note: The post title was changed because the excess carried by “missing women” was not compatible with the post ‘s content, and we didn’t want to confuse our global audience. We have chosen to re-name this “Ghost Women” which is more nationally-compatible as Uganda is well acquainted with ghost people.